Award-winning, converting wine case and POP display.

A revolution to traditional wine boxes, this patented filler-less wine carrier transforms into a fully functional POP display and branded wine rack. Unveiled at the Unified Wine and Grape Symposium in Sacramento, CA this design had the industry buzzing with its elegance, simplicity, and potential for secondary use.

As with many of Jason’s design solutions, the key was simplicity and modularity. Each wine rack could not only convert into a box, but could “lock-up” with another wine rack to create expanded systems to hold a variety of related items.